Bought a pair of these in person last November at a local brick and mortar store. Had never heard of the brand before. Looked them up online to send a few friends a link. Now, I’m getting served these ads for their spring collection. And I’m actually paying attention — and will likely buy.
Good example of successful retargeting. I didn’t see their ads when I bought them in the fall — which is probably good because I’d just bought a pair, so I wouldn’t have clicked. But now, yeah, I want to see what’s new for spring. I
And good job, display advertising. I don’t think I would have responded to any sort of native ad or sponsored content in this situation (except maybe some paid Pins or Facebook ads). I wouldn’t have clicked on the Daily Outfit girls or other fashion type content that would have integrated these. Just send me directly to their site.
Gentrification is the word of the day in Oakland. Everywhere you look people are asking, “Am I a gentrifier? Is it bad? Should I care?” What people don’t seem to realize is it isn’t the mere act of moving into a neighborhood that makes you a gentrifier; it’s what you do once you get there.
If you come into someone’s home, do you immediately start rearranging it and moving furniture in? Do you throw away their family photo albums and tell them they have to go to bed at an earlier time or play their music at a lower volume?
Smart words that apply to everywhere, not just Oakland.
Trying this out immediately.
The only worthy use of “Epic” in a hedline I’ve seen.
Marketing! It’s all the same shit, just recycled in a different way.
According to the Times, the house—valued at $12,000—was to not only ‘serve as headquarters for [the agency’s] fund drive’ but also would be raffled off at the end of the campaign.” A Times article described that intersection as “Fifth Avenue’s suburban corner…where country cottages are displayed for good causes.” (via Flashback: About That Suburban Home On 5th Avenue: Gothamist)
Dickey told AllAccess.com there will be no change in the Loop’s format, adding: “We will migrate WKQX from 87.7 to 101.1 next week and return it to alternative, dropping ’90s, 2K & Today.’ We will simulcast it for a month.
I definitely noticed 87.7 sounded a lot like the Q101 of the ’90s when I was driving in Illinois over the holidays. Here’s some more information about it.
These time-lapse videos of the snow are pretty awesome.
Starting a new series: “I’d Like it If…” Microsoft Office Edition
Today’s entry: I’d Like It If The Dates and Reminder command in Outlook let me pick a date from a calendar, rather than make me pull up my dashboard calendar, or manually count to figure out what the date two Tuesdays from now is.
The video is already a phenomenon: Bloch reports that it had close to a million unique viewers in its first day, with over 90% of them actively flipping channels. “And I can’t say who, but our inboxes are flooded with big networks asking if they can add their shows to the mix. It’s like we’re building a format.”
I wouldn’t say it’s like they’re building a format (it’s called product placement), but this is definitely indicative of the massive land grab for our attention.
This is needlessly depressing to me.
I still remember renting beta tapes from Blockbuster. I’d imagine many of you don’t know what those are.
"This is actually very hilarious to me right now. The female on the far right of the three teenage girls is my mother (Marlene Anderson)," Samanta Schneider posted on Facebook about the photo on the left. "The blonde is Brigette Sloan and the brunette in the middle’s name is Sue one of my mother’s friends from High School, although my mother cannot remember her last name. I believe they are in front of Bakers shoes, according to my mother that’s what the store behind them looks like." (via People Are Identifying Themselves In These 1980s Mall Photos)