This is hardly something that we’re just waking up to. But it is accelerating by the week. As we look around the media landscape in recent months, over and over we’re seeing the same thing. AP wins when news breaks, but after an hour or two we’re often replaced by a piece of content from someone else who has executed something more thoughtful or more innovative. Often it’s someone who has taken what we do (sometimes our reporting itself) and pushed it to the next level of content: journalism that’s more analytical, maybe a fresh and immediate entry point, a move away from text, a multimedia mashup or a different story form that speaks more directly to users.
Interesting discussion in these comments about the role of the AP and breaking news. As one of the commenters wrote, “As a reader, there’s no reason for me to seek out AP specifically after the story is broken. ”
Exactly. So is the AP trying to become a destination on it’s own?